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Cannibal & the Headhunters: 1960s Chicano R&B Hit
Makers
by Mark Guerrero
The
story of Cannibal & the Headhunters is nothing short of
a Cinderella story. Four teenage Chicanos from public
housing projects form a group and within a year have a
national hit record and are touring with the greatest
pop group in history, The Beatles. It all started in
1963 with Robert “Rabbit” Jaramillo and Richard “Scar”
Lopez singing together at Rabbit’s house in the Ramona
Gardens housing projects. His brother Joe “Yo Yo”
Jaramillo was taking out the trash and spontaneously put
on a third harmony. They became Bobby & the Classics.
Meanwhile, Frankie “Cannibal” Garcia, who had been
singing around East L.A. with various groups, was
looking to form his own group. He heard about Scar and
the Jaramillo brothers and went to see them. When they
first sang together, they knew they had something
special. Cannibal, who got his nickname from his older
brother Art’s gang placa (nickname), became the front man
because of his flamboyant personality and showmanship.
Their music of choice was R&B and doo wop and their role
models were black groups such as, The Temptations and
The Olympics. After passing an audition with Rampart
Records' owner Eddie Davis, they changed their name to
Cannibal & the Headhunters at Mr. Davis’ suggestion.
The song that became Cannibal & the Headhunters'
ticket to the big time was “Land of a Thousand Dances.”
It was an obscure record by Chris Kenner, who had
previously had a national hit with “I Like It Like
That.” “Land of a Thousand Dances,” which was written by
Fats Domino and Chris Kenner, was very popular in East
L.A. and was performed by many local bands. The Midniters, perhaps the most popular Eastside group at
the time, beat them to the punch by recording it first,
but it was Cannibal & the Headhunters who hit the
national charts with it. Their recording of the song is
a story in itself. The band that was going to provide
the backing tracks was Cannibal’s former band, The
Rhythm Playboys, but there was a disagreement between
Eddie Davis and the band’s manager, Billy Cardenas.
According to most accounts, Billy left the studio with
the band, which left Eddie with his vocal group and
running studio time. He called up The Blendells, who had
scored a hit with “La La La La La.” It was eleven
o’clock at night and The Blendells were rehearsing for a
Dick Clark tour when they got the call. They packed up
and went down to the studio and in four takes cut the
track, which was influenced by the beat of Stevie
Wonder’s “Fingertips.” “Land of a Thousand Dances” by
Cannibal & the Headhunters reached number 30 on the
Billboard charts in April of 1965.
With a hit record under their belt, they hit the road
with the Motown Revue, where they performed with the
likes of Smokey Robinson and the Miracles and The Four
Tops. They performed in "Murray the K" shows in New York
with artists such as, The Temptations, Ben E. King,
Marvin Gaye, Wilson Pickett, Tom Jones, Gerry & the
Pacemakers and Peter & Gordon. They also went on Dick
Clark tours and appeared on national television on the
rock & roll variety show , “Hullabaloo.” Paul McCartney
had apparently seen Cannibal & the Headhunters on
“Hullabaloo” and wanted them on the tour. Brian Epstein,
The Beatles’ manager, called up Eddie Davis and offered
the invitation. The next thing they knew they were flown
to New York and soon found themselves in Shea Stadium,
filled with 55,000 screaming Beatle fans, Mick Jagger,
Marvin Gaye and other major rock celebrities backstage,
and a personal welcome from The Beatles themselves.
They
proceeded to tour with the Beatles for the whole 1965
tour culminating with the Hollywood Bowl concert. It was
special for them because it was a homecoming. There were
many Chicanos from East L.A. present, including myself,
to cheer them on. I was there mainly because I was a
great Beatle fan, but I remember being proud of my
fellow Eastside musical brothers for how well they
performed and the excitement they created with their
singing and choreography. This included their famous
“rowboat,” where they sit down one in front of the other
and row forward to the beat. They were the only artists
among the opening acts to get the attention of the
crowd. In fact they did so well that Brian Epstein kept
telling Eddie Davis to tell his group to tone it down.
Later that year, with my band Mark & the Escorts, I had
the privilege of performing on the same bill with
Cannibal & the Headhunters at the Shrine Auditorium in
Los Angeles at what was called the “West Coast Eastside
Revue.” All the top East L.A. groups also performed such
as, The Premiers, The Blendells and Thee Midniters.
An
album of the same name was later released, which
included all the groups that performed in the show.
Previous to Cannibal’s fame, I remember being on the
same bill with The Rhythm Playboys at St. Alphonsus
Auditorium in East L.A. when he was their lead singer.
Cannibal & the Headhunters went on to
record a few more singles and an album, but did not hit
the charts again. “Scar” had left the group during
the Beatle tour because his girlfriend wanted him home.
The other three continued on and eventually disbanded in
1967. Cannibal formed a new backup group with
Eddie Serrano and George Ochoa and worked out of New
York City. George Ochoa had been lead singer in my
band called The Men from S.O.U.N.D. in 1966-67, and I had known Eddie Serrano
from his previous band, The Enchantments. In 1968, I
went to New York to visit my brother, Dan, who was
living there. While there, I visited with George and
Eddie at the apartment they were living in. Cannibal
wasn’t there that day, but George and I went all over
the city that night and had a good time. It was pretty
exciting for two 18 year olds from East L.A. to be
hanging out in the Big Apple.
Earlier this year, I was invited to attend a get
together in Pomona, California at the home of Lawrence
Perez, lead guitarist of The Premiers, in honor of
Headhunter Joe “Yo Yo” Jaramillo. In attendance were all
four original Premiers, the three surviving Headhunters
(Cannibal passed away in 1996), Rudy Valona of The Blendells, Andy Tesso of
The Romancers, Chan Romero and
Billy Cardenas, who was manager of all the
aforementioned bands, including Mark & the Escorts.
We
brought our instruments and jammed together, ate lunch
and reminisced. The highlights of the afternoon were
when the Premiers played their hit “Farmer John” and the
Headhunters did a rousing rendition of “Land of a
Thousand Dances,” which included the “rowboat” in
Lawrence’s small living room. It was a pretty emotional
experience to say the least.
Cannibal & the Headhunters are an important part of
Chicano rock & roll history. Even though their time in
the spotlight was relatively brief, they proved they
could perform alongside the greatest artists in popular
music and hold their own. Their accomplishments give
hope and inspiration to minorities or anyone whose
dreams seem unattainable due to their less than ideal
circumstances. Recently, “Rabbit” Jaramillo and “Scar”
Lopez have performed as Cannibal & the Headhunters with
a couple of new Headhunters and a great back up band,
led by Andy Tesso. I have a videotape of their 1998
performance at the House of Blues in Hollywood, where
they brought the house down. There is talk of a motion
picture about their incredible story, which I truly hope
comes to fruition. After 35 years, their music is still
available. In 1996, Sony Music Special Products released
“Cannibal & the Headhunters, A Golden Classics Edition.”
The CD contains 16 songs, including “Land of a Thousand
Dances.” They also appear as part of compilation albums,
such as “T
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